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ADOBE EXPERIENCE CLOUD FOR ADVERTISING
How do you convince media buyers to switch from the programmatic software they're currently familiar with to Adobe? You tell them to go boldly.
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Ok...dramatics aside, going boldly is all about taking chances. Adobe is known to have a more difficult programmatic software, but the more complex process means that users of their software get more detailed and personalized results. This was a project done for the National Student Advertising Competition.
PRE-ROLL
These ads will run as pre-roll before YouTube and Hulu.
PRE-ROLL #2
PRE-ROLL #3
THE COMPLETE PLANSBOOK
If you're really interested in the process behind putting this together, might I suggest this handy plansbook for all of your questions?
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